Senior Manager, Insights Consulting
Position Summary What you'll do Senior Manager, Insights Consulting About Walmart Marketing Named Ad Age's Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.
Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy.
We live out our company values each day while striving to exceed customer expectations and drive growth for the company.
We orchestrate marketing campaigns and experiences that reach millions of daily shoppers.
Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies.
Our teams work together to show our customers how they can save money and live better.
If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.
You will make an impact by :
As the Senior Manager, you will partner closely with the Associate Director Customer Insights and Strategy to stay abreast of customer perceptions of the Walmart brand and marketing campaigns.
Manage campaign measurement studies across the creative lifecycle.
Exhibit strong research acumen across the various methodologies, understanding how insights can most effectively inform strategies and optimizations.
Serve as the subject matt er expert to the business on brand and campaign insights, effectively communicating the customer point-of-view.
Stay current with the latest methodologies and approaches, ensuring that the business is leveraging best-in-class tools and technologies to maximize research and campaign ROI.
S ynthesize research and analytical findings to present clear, actionable recommendations to inform campaign strategies and investments.
Identify best practices and principles that can be leveraged for future creative development.
Translate complex model s , methodologies, and analytics into simple and actionable output.
Effectively and efficiently manage external research suppliers, ensuring that deliverables are aligned with timelines and learning objectives.
L everage your consultative experience and thought leadership skills to identify , plan and prioritize primary research for potential optimizations.
Contribute to a high-performance culture delivering multiple projects, priorities in a fast-paced environment.
You'll s w eep us off our feet if :
Four-year degree or equivalent experience 5
years of work experience in Marketing Research, Brand or Consumer Insights Strong knowledge of qualitative, quantitative, syndicated and first party search tools Record of proactively applying your research skills to influence business and brand strategy Strategic mindset and bias for action with ability for strategic planning and influencing business leaders with data driven insights Ability to thrive under tight deadline and work confidently amidst ambiguity and uncertainty Excellent project management skills, in a face-paced environment, with proven ability to lead multiple projects and priorities Must have excellent analytic problem and critical-thinking skills Outstanding written communication and story-telling skills An inquisitive and curious mindset, always striving to understand the why Minimum
Qualifications:
BA/BS in Business Administration, Marketing Research or related field required (MBA/other graduate degree preferred) 5
years of progressive experience in brand and consumer insights generation How you'll thrive at Walmart:
Performance-based incentive awards 401k with company match Discounted employee s tock purchase plan Paid parental leave , New surrogacy & adoption benefits Unlimited Flex Time Off Working alongside a diverse group of collaborative and innovative team members Opportunity for growth and develop ment across several areas of the Fortune 1 organization And much more Equal Opportunity Employer Walmart, Inc.
is an Equal Opportunity Employer - By Choice.
We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them.
That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
Who We Are Join Walmart and your work could help over 275 million global customers live better every week.
Yes, we are the Fortune #1 company.
But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work.
A career at Walmart is where the world's most complex challenges meet a kinder way of life.
Our mission spreads far beyond the walls of our stores.
Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement.
From day one, you'll be empowered and equipped to do the best work of your life.
careers.
walmart.
com Minimum Qualifications Outlined below are the required minimum qualifications for this position.
If none are listed, there are no minimum qualifications.
Bachelor's degree in Business Administration or related field and 3 years' experience in marketing research, data analytics, consulting, or related field OR 5 years' experience in marketing research, data analytics, consulting, or related field.
Preferred Qualifications Outlined below are the optional preferred qualifications for this position.
If none are listed, there are no preferred qualifications.
Masters:
Business Administration Primary Location 702 SW 8TH ST, BENTONVILLE, AR 72716, United States of America Recommended Skills Analytical Business Administration Coaching And Mentoring Communication Consulting Creativity Estimated Salary: $20 to $28 per hour based on qualifications.
Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation - all grounded in customer insights and brand strategy.
We live out our company values each day while striving to exceed customer expectations and drive growth for the company.
We orchestrate marketing campaigns and experiences that reach millions of daily shoppers.
Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies.
Our teams work together to show our customers how they can save money and live better.
If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what you've been looking for.
You will make an impact by :
As the Senior Manager, you will partner closely with the Associate Director Customer Insights and Strategy to stay abreast of customer perceptions of the Walmart brand and marketing campaigns.
Manage campaign measurement studies across the creative lifecycle.
Exhibit strong research acumen across the various methodologies, understanding how insights can most effectively inform strategies and optimizations.
Serve as the subject matt er expert to the business on brand and campaign insights, effectively communicating the customer point-of-view.
Stay current with the latest methodologies and approaches, ensuring that the business is leveraging best-in-class tools and technologies to maximize research and campaign ROI.
S ynthesize research and analytical findings to present clear, actionable recommendations to inform campaign strategies and investments.
Identify best practices and principles that can be leveraged for future creative development.
Translate complex model s , methodologies, and analytics into simple and actionable output.
Effectively and efficiently manage external research suppliers, ensuring that deliverables are aligned with timelines and learning objectives.
L everage your consultative experience and thought leadership skills to identify , plan and prioritize primary research for potential optimizations.
Contribute to a high-performance culture delivering multiple projects, priorities in a fast-paced environment.
You'll s w eep us off our feet if :
Four-year degree or equivalent experience 5
years of work experience in Marketing Research, Brand or Consumer Insights Strong knowledge of qualitative, quantitative, syndicated and first party search tools Record of proactively applying your research skills to influence business and brand strategy Strategic mindset and bias for action with ability for strategic planning and influencing business leaders with data driven insights Ability to thrive under tight deadline and work confidently amidst ambiguity and uncertainty Excellent project management skills, in a face-paced environment, with proven ability to lead multiple projects and priorities Must have excellent analytic problem and critical-thinking skills Outstanding written communication and story-telling skills An inquisitive and curious mindset, always striving to understand the why Minimum
Qualifications:
BA/BS in Business Administration, Marketing Research or related field required (MBA/other graduate degree preferred) 5
years of progressive experience in brand and consumer insights generation How you'll thrive at Walmart:
Performance-based incentive awards 401k with company match Discounted employee s tock purchase plan Paid parental leave , New surrogacy & adoption benefits Unlimited Flex Time Off Working alongside a diverse group of collaborative and innovative team members Opportunity for growth and develop ment across several areas of the Fortune 1 organization And much more Equal Opportunity Employer Walmart, Inc.
is an Equal Opportunity Employer - By Choice.
We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them.
That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
Who We Are Join Walmart and your work could help over 275 million global customers live better every week.
Yes, we are the Fortune #1 company.
But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work.
A career at Walmart is where the world's most complex challenges meet a kinder way of life.
Our mission spreads far beyond the walls of our stores.
Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement.
From day one, you'll be empowered and equipped to do the best work of your life.
careers.
walmart.
com Minimum Qualifications Outlined below are the required minimum qualifications for this position.
If none are listed, there are no minimum qualifications.
Bachelor's degree in Business Administration or related field and 3 years' experience in marketing research, data analytics, consulting, or related field OR 5 years' experience in marketing research, data analytics, consulting, or related field.
Preferred Qualifications Outlined below are the optional preferred qualifications for this position.
If none are listed, there are no preferred qualifications.
Masters:
Business Administration Primary Location 702 SW 8TH ST, BENTONVILLE, AR 72716, United States of America Recommended Skills Analytical Business Administration Coaching And Mentoring Communication Consulting Creativity Estimated Salary: $20 to $28 per hour based on qualifications.
|
|
 | |
